In 2021, America’s bus driver shortage became front-page news, but this isn’t surprising to anyone who’s been paying attention.
Bus transportation had been on a hiring decline for the last 15 years. It’s always been an overtime-reliant job.
The reality is, the shortage will get much worse over the next few years.
❌Transit agencies will reduce service
❌Drivers will be let go due to workforce reductions
I work with transit agencies, HR departments, and recruiters to avoid this.
I understand, firsthand how complicated driver hiring could be.
You’re either limited to:
❌Poaching someone from somewhere else
❌ Ask retiree’s to come back….(again)
NEITHER ARE THE LONG-TERM SOLUTION OR ANSWER TO THE PROBLEM.
The answer is influencing prospective Millenials and Generation Z’ers to view driving public transit as a platform, not a 30-year job.
????????I use relationship marketing to recruit younger people who aren’t in the transportation industry and-
✅ Train them on the In’s and out’s of driving public transportation
✅ Help them secure any required permit or endorsements
✅ Coach them to have a successful and longstanding transportation career
✅ Mentor them as they transition into full-time or part drivers for my client.
????????In short: I work with them over the course of a month or two to ensure they have all the tools and knowledge to have a successful transportation career, not just drive a bus.
This approach has been proven to drive hiring and retention up.
????????Younger candidates, slated to be transportation professionals.
❌Not just bus drivers
????????The Bus is a career stop, not a destination.
To schedule a call and find out how I could help you, schedule a meeting or call with me here